Tuesday, July 15, 2014

The Little Free Library Phanominom comes to the Indie Author's rescue!

Have you seen this? Little Free Libraries are popping up all over the place, and after viewing the map on www.littlefreelibrary.com, it looks like North America has certainly embraced it!

I actually found out about this a year or more ago and dropped off a Dan Simmon's book for other's to enjoy. The little free library was a few kilometres away from me and not on my regular route so I considered briefly erecting one of my own. Not a year later a Little Free Library suddenly, and with much bravado (Local Televised News Covered it) planted itself just two blocks from where I live.

I noticed a large group of neighbours milling around and so walked my dog and daughter up the street to see what the hubbub was. Sure enough, a new Little Free Library had emerged. Inside the book case, built to resemble and old school house, is a wide variety of books, ranging from children's to young adult to action, philosophy, new age, you name it. It holds maybe 50  books tops, but is very revealing about the neighbourhood and their reading preferences. There is also a small journal where people can leave short reviews on the books they've enjoyed from the little free library.

So, why bring this up? Indie authors should be utilizing this opportunity to get the word out about your books. Don't place one in every little free library you see, but place enough to encourage interest in your name and don't place all of the books you've written, maybe your new audience would like to buy one! Leave book marks with your website printed on it, offering them up freely for those picking up or dropping off books. Bookmarks cost about as much as business cards to print these days. It's a small investment.

Give a shot. Check the map section of the website to find one near you, or make one yourself!


Michael Poeltl

Monday, June 9, 2014

Have you ever been traumatized by a book you read?

We're starting to see trigger warnings more and more now on books. A trigger warning essentially is a warning to potential readers that your book may contain graphic violence, rape, dog bites and other common tragedies that could have befallen your potential audience, thus triggering a painful response to your words. As far as I can tell, they act much like a rating on a movie might. Genre's used to be the go to subject when deciding on a book, but it looks as  thought trigger warnings will be standard sooner then later.

I haven't employed these warnings on any of my books, but my trilogy; The Judas Syndrome, does have a number of  traumatic scenes peppered throughout, so let me just run through a few of them while we're talking about it. The list would include suicide, depression, graphic violence, Christianity, guns, copious drug use, alcoholism, addiction, cruelty, heart break, isolation, desolation, amputation, sexual content, rape, child birth, life and death decisions, scavenging, hoarding, cold blooded murder, to name a few... oh, and the end of the world... there's that, so, if you have a fear of the apocalypse, you may want to avoid this series altogether. But if you like the content you just read, well, now you know!...

So I'm not sure if this better targets your intended audience or works to exclude potential readers. My guess is it will achieve both outcomes. But will it sell more books? Will it result in more positive reviews? I think I'll test it out on my trilogy in Amazon and see what effect it has on all of the above.

Michael Poeltl

Wednesday, March 19, 2014

Google Authorship for the Indie Author

So you’re an author. What does that mean exactly? Has anyone read your book? Your short stories? Your poems? You’ve probably managed a few sales as an indie, going it alone, and that’s commendable. I know exactly how hard you worked to pick up 10 to 20 sales last month. But what if I told you that there is a new tool out there for us, one that rewards authors for simply writing?  And then what if I told you that you could be considered the preeminent expert on your chosen genre? A title like that helps build the street-cred, which builds the leads and then the sales.

Google Authorship is relatively new, but is already seeing great results on search queries.  All those blogs you’ve been writing - hoping someone would read - and then become interested enough to click on the link to your amazon page, are just waiting to be repurposed as fresh content when you become a Google Authorship personality. It’s free, and it could change your life!

Google authorship is really just a simple code you include to each blog entry you’ve made for as long as you’ve been making them: rel=author, which will then direct google to your Google+ bio page to access your photo and a short description of who you are and what you like to write about. Still with me? If you’ve been writing about the same subject for the past five years, you are obviously passionate about the subject matter. So why stop now? Once the code is in place and you ‘sign’ your blogs with the code, Google will include a headshot of you along with the sample of your post when a user searches for the subject matter you write about.

Why is this the greatest thing to happen to you, ever? Because it’s a fact that a search resulting in a headshot next to the article or blog entry on the results page brings in 1500% more click through than one without it. What is the big deal about a photo? It’s because people want to put a face to the ‘expert’ who wrote about what interests them. Trust me, you’ll be drawn to it too. Find out more on how to create your Google Authorship code.

Michael Poeltl

Wednesday, March 5, 2014

Apocalypse - Jesus to ruin your summer with a second coming this spring, guaranteed!

It's official, at least for the Family Radio broadcasters placing billboards all over the US declaring the end of the world will take place on May 21st, 2011.
See this write-up on the 'guarantee' that Jesus is going to ruin your summer by preempting it with a second coming!
http://www.adweek.com/adfreak/billboards-warn-judgment-day-right-around-corner-131520

Steven Colbert has also confirmed Family Radio's warning:
http://www.deathandtaxesmag.com/88342/stephen-colbert-confirms-may-21st-apocalypse-video/

Michael Poeltl

Wednesday, January 22, 2014

Using design to sell your books isn't just for the covers anymore


It was once true that the book cover design sold your books for you. While that may still be the case, there are several new ways in which design can sell your books.

They're called Infographics. Pick a quote of substance from your book, pull it right from your characters mouth, they won't mind, you gave it to them after all. Then hand it over to a designer and ask that they create a design around the quote, and give credit where it is due, name your character as the person from whence the quote originated. This helps create a level of reality, character building, if you will, and so potential readers become interested in this character; especially if they can relate to the quote, or experience some emotion when they read it. Just be sure the quote is suggestive of your character, so the reader can become familiar with your character’s personality even before they read your book. This becomes a potential selling point to those who either take offence at the quote or appreciate the comment and want to understand why your character said what they did or thinks the way they do.

Every chance we have as authors to pull in another reader could mean the difference between success and failure. If you can create these designs yourself then all the better. Post them to Facebook, twitter, Instagram, google+ and everywhere in between.
The below examples are from The Judas Syndrome trilogy featuring quotes from two of the main characters which speaks to their individual personalities.

To enquire about this specialized service and to see more samples visit Quote infographics


Michael Poeltl

Monday, October 7, 2013

Reincarnation and an author's journey


Have you ever considered  that a genius or savant in music or mathematics, or any basis of study is so because they have lived a past life which followed their present life's interest? “Consider an example like Mozart; who wrote his first symphony at the age of eight. How could he have accomplished such genius without having the wherewithal to remember a past where he was involved in music and its pursuits?” (Excerpt from Her Past's Present)
In an interview with Michael Poeltl, author of Her Past's Present, he had this to say:
I’ve always been open minded where the paranormal is concerned.  After plenty of desktop research I decided to write a book on the subject of past-lives but knew I would have to experience the process in order to give it a sense of authenticity. I was admittedly excited to get started and after further research looking for a past-life regression therapist that felt like the real thing; I got started.
I lived three lives in the three hours I was under my therapist’s hypnotic suggestion. She would begin each new life by asking me to look at my feet. In my first example I was a little girl, maybe 12, living in France, in a cabin in the woods with my father. He was a woodsman. One day a military escort came and took him away. I never saw him again and died alone in that cabin. My second life was that of an English soldier in WWI. I was dying on the field. Everyone around me was dead. I recognized one of my best friends as the enemy soldier who stabbed me with his bayonet. I died alone amongst the wet muck and barbed wire, thoughts only for my wife (who, as it turns out, is my mother in this life). My third past life lived through this process was as a black slave, chained by the ankle to a line of my people; being marched to a slave ship en route to America. The slave driver whose eyes met mine revealed my daughter, in this life. This was especially disturbing  as after each life lived my therapist asked me to forgive those who’d wronged me; the army for stealing away my father, my enemy for stabbing me through the stomach, and my slaver for obvious reasons, but also because that slave ship sank in rough seas and my wife and child were aboard as well. I died alone in the bowels of that ship, desperate to hold my family once more.

Each life I lived was an emotional experience, each taught me a lesson, the lesson I needed to learn in this life, at the time of my regression. That lesson was to be comfortable with being alone…
Michael Poeltl

Thursday, September 19, 2013

Five Star reviews for Her Past's Present

The new novel by Michael Poeltl is receiving very favourable reviews on Amazon. Poeltl's most recent work of fiction has garnished nothing but five star reviews thus far on the worlds leading book seller site and there seems to be no indication this activity will stop any time soon. With a dystopian edge, Her Past's Present offers insights into past-life regression, a topic that has begun trending with the release of The Gargoyle, by Andrew Davidson, another Canadian author who won 1.25 million for his book rights in 2008. Cloud Atlas was also made into a movie last year and Her Past's Present is the newest offering into the general fiction genre which deals in past-life regression, and the universal link we all have to our past-lives. To see the reviews coming in check into www.mikepoeltl.com or go directly to the book page on amazon.